2026
TREA$URY INITIATIVES
FALL LEARNING DAY
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DATE - TIME - LOCATION
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Wednesday
September 16, 2026
11:30 a.m. - 6:00 p.m. ET
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Desmond Hotel
One Liberty Blvd
Malvern PA 19355
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AGENDA
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11:30 A.M. - 12:40 P.M. REGISTRATION/LUNCH/NETWORKING
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12:50 P.M. - 1:50 P.M. SESSION ONE
KEYNOTE PRESENTATION
FROM GEN X TO GEN AI:
Bridging Your Treasury Teams
Across Time, Tech, and TikTok
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Luke Goetting
Global Keynote Speaker 🎤
Bridging Leaders + Next-Gen Talent 🚀
✔ï¸TEDx
Best Prezi Award ðŸ†
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2:00 P.M. - 2:50 P.M. SESSION TWO
Panel Discussion: AI in Cash App: Hype vs. Reality
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Theodore Gerbick
VP and Senior Product Manager
PNC
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3:00 P.M. - 3:50 P.M. SESSION THREE
Own Your AP Process
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Ben Davis
Director, Business Development & Service Delivery
Endeavor AI
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4:00 P.M. - 5:00 P.M. SESSION FOUR
The Rise of Virtual Account Management in the US
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Mike LaCava
Executive Advisor
Cashfac
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5:00 P.M. - SOCIAL HOUR/HAPPY HOUR/NETWORKING
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REGISTRATION FEES
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Membership + Trea$ury Initiatives Learning Day:
there is no fee to attend. Registration to the Fall Learning Day is included as a benefit of your membership.
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Membership Only:
$175
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Guests/Non-Members:
$225
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SPONSORS
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PRESENTATION DETAILS
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1:00 P.M. - 1:50 P.M. SESSION ONE
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FROM GEN X TO GEN AI:
Bridging Your Treasury Teams
Across Time, Tech, and TikTok
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Your most experienced treasury professionals hold decades of institutional wisdom — from navigating rate cycles to mastering the nuances of cash management that no manual ever captured. And your newest team members are brilliant, ambitious, and more likely to consult an AI tool than a colleague down the hall.
Welcome to the most consequential workforce moment in modern finance.
In this high-energy, laugh-out-loud keynote, Future of Work expert and Unlocking NextGen Talent author Luke Goetting takes AFP members on an interactive journey through today's multigenerational treasury workforce — using pop culture touchstones, generational guessing games, and audience-driven content to reveal how leading finance teams are capturing institutional knowledge before it retires, building cross-generational mentorship that actually sticks, and turning AI from a threat into a knowledge-transfer superpower.
Come ready to laugh, participate, and leave with strategies you can implement Monday morning.
Learning Objectives:
- Apply AI-powered strategies to capture institutional wisdom before your most experienced professionals walk out the door
- Design co-mentoring programs where knowledge flows in both directions — regardless of title or tenure
- Bridge communication gaps between Baby Boomers, Gen X, Millennials, and Gen Z in finance environments
- Build the psychological safety that makes cross-generational collaboration feel natural, not forced
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Luke Goetting
Global Keynote Speaker 🎤
Bridging Leaders + Next-Gen Talent 🚀
✔ï¸TEDx
Best Prezi Award ðŸ†
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Luke Goetting is a globally recognized Future of Work keynote speaker and author of Unlocking NextGen Talent: How to Connect, Engage, and Future-Proof Your Workforce in the Age of Digital Natives & AI. H
e has captivated audiences at TEDx, DisruptHR, and events across four continents—including the Business Change & Transformation Conference in London, the Global Project Management Forum in Riyadh, and the Nexus Workforce of the Future Conference in San Antonio.
As Principal of LTG Strategy and host of the Gen Z @ Work podcast, Luke's talks, workshops, and resources help organizations maximize their multigenerational workforce and develop high-impact leaders in the AI era. Named 2024 Speaker of the Year by MPI Greater New York, his expertise has benefited industry giants like Dell, IBM, and AMD.
Prepare for a talk that informs and entertains—Luke Goetting is here to transform your organization's future!
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2:00 P.M. - 2:50 P.M. SESSION TWO
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Panel Discussion: AI in Cash App: Hype vs. Reality
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Artificial intelligence is transforming accounts receivable and cash application processes, but what value is it really delivering today? This panel brings together industry experts to separate fact from fiction, exploring how AI is being applied across financial operations, from ERP systems and predictive analytics to cash matching, remittance processing, and deduction management. Through real-world examples and candid discussion, attendees will gain a practical understanding of where AI is generating measurable results, where expectations may exceed reality, and what finance leaders should prioritize to drive meaningful return on investment.
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Theodore Gerbick
VP and Senior Product Manager
PNC
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Theodore Gerbick is VP and Senior Product Manager at PNC, where he is responsible for PNC’s Receivables Automation solutions. With over 20 years of experience in payments and treasury management, he focuses on advancing technology driven capabilities that enhance automation, cash flow, and operational efficiency for commercial clients.
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3:00 P.M. - 3:50 P.M. SESSION THREE
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Own Your AP Process
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Traditional AP automation handles clean invoices, but complex exceptions continue to drain cash, inflate costs, and burn out finance teams. In this session, Endeavor AI’s Ben Davis demonstrates how enterprise CFOs are deploying productized Agentic AI on top of existing ERPs—lessening the dependency on heavy software subscriptions—to achieve 90%+ touchless workflows. Grounded in the four pillars of agentic delivery (Return, Change Management, Process, and Data), the session highlights real-world results, including a 75% reduction in processing costs, 20% higher early-pay discount capture, and a rapid 6-to-8-week deployment. CFOs will gain an actionable blueprint to eliminate unnecessary manual workloads, reclaim working capital, and deliver a high-visibility win to the board.
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Ben Davis
Director, Business Development & Service Delivery
Endeavor AI
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Ben recently joined Endeavor AI, leveraging his extensive experience as a technology executive who successfully delivered enterprise AI solutions to this burgeoning company's business development team. Prior to Endeavor, Ben dedicated over a decade to Cambria as the technology executive, where he spearheaded a transformative initiative that enabled Cambria to produce and distribute higher-quality products more efficiently and at a reduced cost. Under his leadership, Ben revolutionized Cambria’s digital capabilities, transforming them into a customer-centric and scalable operation that harnessed automation and data to fuel the company’s growth. His expertise encompassed various aspects of Cambria’s smart manufacturing, supply chain optimization, cloud computing, and cybersecurity strategies. Throughout his career, Ben has held the position of Operations Executive for multiple “born in the cloud” startup businesses, delivering data and content systems to customers across six continents. His diverse operations experience has equipped him with a comprehensive understanding of technology delivery to customers. Ben’s career journey began in the Department of Veterans Affairs, where he earned a Bachelor of Science degree in Business Computer Information Systems from St. Cloud State University.
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4:00 P.M. - 5:00 P.M. SESSION FOUR
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The Rise of Virtual Account Management in the US
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Virtual Account Management (VAM) is transforming the way banks and corporations manage liquidity, optimize cash visibility, and support growth. Join this session to gain valuable insights into one of the most strategic trends in treasury and cash management today.
During this session, we'll explore:
- What Virtual Accounts are and how VAM solutions work
- The key benefits VAM delivers for both financial institutions and corporate clients
- How VAM can support deposit growth
- Current market trends and why VAM has become a top priority across the industry
Whether you're new to VAM or looking to deepen your understanding, this session will provide practical knowledge and market perspectives that can help you identify new opportunities and stay ahead of industry developments.
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Mike LaCava
Executive Advisor
Cashfac
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Following his 43-year career, Mike LaCava started My Tym Advising in April 2024 to leverage his extensive Product Strategy and Technology experience to benefit FinTech’s and banks. He is currently serving as an Executive Advisor for both FinTech vendors: Cashfac & Prolific Banking, and for several banks. Mike also is a Non-Executive Board Member for Cashfac in the US.
In his former role, Mike was the Head of Commercial Product Management at Webster Bank. He had responsibilities for developing and delivering the Commercial product strategy for the Bank. Mike joined Sterling National Bank in April 2018 to lead and revitalize the Treasury Management Product team. His role expanded in January 2020 when he became responsible for the entirety of the bank’s product offerings. Following the merger with Webster Bank in February 2022, he served as the Bank’s Head of Commercial Product Management.
Mike has a unique background and reputation as an innovative client facing solutions Product Strategy and Technology executive, with an extensive background in the Financial Services industry and a track record for strategic definition and delivery. He spent the first half of his career on the IT side before moving over to Product. While primarily focused on the TM/Commercial Banking segment, inclusive of Online Banking, he has led teams at Capital One, Deutsche Bank / Bankers Trust, and First Data before taking on the enterprise & Commercial responsibilities at Sterling National Bank / Webster Bank.
Mike also has served in executive level capacity on industry committees and has been a presenter at industry conferences including the Datos Insights Commercial & Small Business Banking Forum, AiteNovarica’s Innovation in Cash Management & Payments Forum, Fiserv Forum, Adobe World-Wide Sales Conference & Industry Analyst Forum, Xplor, BAI Transaction Processing, AFP LA Expo and the Tampa Bay AFP. He has authored and has been quoted in articles and publications such as Global Finance, Treasury & Risk, and Bank Systems & Technology magazine.
Mike & his wife, Rosanne, enjoy time with their 3 children and 6 grandchildren, traveling, watching baseball & giving back to the community where Mike serves as an Assistant District Administrator for Little League Baseball in Monmouth County, NJ.
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